Generative Visuals — Working with Artificial Intelligence
There’s no doubt that the rise of AI has been
one of the most disruptive events of these past few years within the creative industry. The bar for its capabilities in everything from immersive art to content
creation just keeps getting higher and higher while opinions on AI remain divided and
plenty of creatives (myself included) feel uncertain about the
technology’s potential impacts on society. Within this critical context, there was no doubt a reluctancy at first but as resistance eased off I discovered the potential as an aid to the creative process, specially when guided, curated and tailored by the human mind. I use different AI tools to create high-quality, AI-generated visuals that enhance storytelling, branding, and conceptual design.